ProSand Ceramic

An expansion to an already-great line of sandpaper, the purple Ceramic pads added elite level performance that necessitated it’s own complete branding. The entire identity is a literal translation of the product itself, from the vaccum hole patterns to the product color itself, so the customer knew exactly what they were getting. I worked on the project’s design from concept through pre-press & production and is now on shelves at Wesco stores across the Western Unites States.